NEWS

Said Pulp Molded Design from American Graphic Design Award-winning Millet Headphone Box


Release time:

2020-08-31

"Graphis" is a very authoritative magazine in the design industry. Its award of the same name Graphis Design Annual, the American Graphic Design Annual Award, which is the highest annual award for American graphic design. Committed to the display and promotion of excellent design, advertising, photography and art and other excellent works. Every year, various design awards are selected by category, which has a great impact on graphic design worldwide.

Design company Xiaomi
Customer Xiaomi
设计师    Ecosystem Packaging Design Team

In order to highlight the thick and powerful feeling, I chose thick black.

Speaking of the pain points of pulp molding, the first one is expensive, because it is expensive, so many scenarios cannot be opened. In Xiaobian's view, expensive must be a pain point, and it must be solved step by step with the improvement of equipment and process technology. I also believe that this problem can be solved through efforts inside and outside the industry.

Looking at the design of the millet earphone above, do you feel that expensive is not the first pain point.

In order to achieve a thick texture, for this feeling, Xiaomi's design team spent a lot of thought including color selection, texture design and so on.

For pulp molding, warm as jade is a natural texture, coupled with reasonable design, will it be able to make up for the pain point of expensive? Good texture needs excellent designers to understand and show, if the pulp molding of these characteristics fully show, then it is easy to form the comparative advantage of pulp molding areas. Looking forward to more designers to understand, understand the pulp molding. After all, pulp molding is still a cold product so far.